Hot on the heels of the huge success of The Soho Hotel, London hoteliers Tim and Kit Kemp open the Haymarket Hotel at the end of March 2007, their seventh London property. A bold step away from cookie-cutter minimalism, Haymarket Hotel fuses contemporary and classical references in an ultra-central London location. It’s a landmark building designed by the legendary John Nash, the master architect who developed most of Regency London, including Buckingham Palace, Trafalgar Square, and the adjoining Haymarket Theatre. The hotel comprises 50 individually designed bedrooms and suites, an exclusive four level townhouse, a bar and restaurant (serving northern Italian cuisine), and library. There will also be several private event spaces as well as a gym, treatment room, and a spectacular 18 metre pool with a bar, lounge and nightclub sound and lighting system. The lobby is a clean airy space featuring a large stainless steel sculpture by Tony Cragg and paintings by John Virtue, while the downstairs pool features a spectacular lighting scheme that uses strong contrasts of light and shadow. Grey oak dominates the lobby and library, and handpicked antiques and original art help jumble past and present. Guestrooms are individually furnished and avoid the “designer formula” look with custom-made pieces and much emphasis on rich texture and colour. From the shagreen coffee tables to ivory wood-toned pieces, they evoke contrast and comfort at every level. Haymarket Hotel is sister hotel to The Soho Hotel, Covent Garden Hotel, Charlotte Street Hotel, Number Sixteen, The Pelham Hotel and Knightsbridge Hotel all situated in central London.